HYROX Nutrition Activation Manager (m/f/d)

HYROX is a global sports event series that combines running and functional fitness training in a unique race format. Founded in Germany in 2017, HYROX has evolved into a worldwide fitness movement with events across five continents, attracting millions of athletes every season. We are building the premier global fitness racing brand, empowering people of all backgrounds to train and compete together. As HYROX Nutrition Activation Manager (m/f/d), you will be the driving force behind bringing our sports nutrition category to life directly on the global race floor! You will lead the charge in planning and executing high-energy event activations, immersive sampling setups, and live consumer touchpoints that fuel our athletes and captivate thousands of spectators worldwide. If you thrive in fast-paced event environments, love building unforgettable brand experiences, and want to own our global field activation strategy, this is your arena! YOUR KEY RESPONSIBILITIES Event Activation & On-Site Execution: Plan, direct, and execute all HYROX Nutrition category activations, store setups, and sampling stations across key regional markets, prioritizing European events as the foundation for broader international expansion. Manage end-to-end event logistics for the nutrition brand, including inventory, booth infrastructure, branding assets, and supplier coordination. Lead on-site staff during event weekends to ensure high-energy execution, perfect brand presence, and excellent customer