Description du poste
<h2>The role</h2>
<p>As a <strong>Senior Marketing Data Analyst</strong> on our <strong>Pricing Analytics</strong> team within the Global <strong>Marketing Analytics</strong> organisation, you'll play a pivotal role in driving data-informed pricing and discount decisions at HelloFresh. Based in our Berlin Headquarters, you'll help build best-in-class analytics to support price and discount strategy across HelloFresh's brands — turning data into strategic recommendations, challenging the status quo, and directly shaping how our global brands price, grow, and operate.</p>
<p>Reporting to the Associate Director of Pricing Analytics, you'll partner closely with the commercial Pricing & Discount Strategy team and stakeholders across Product, Engineering, ML&AI, and Finance. You'll bring the toolkit of a data scientist — experimentation, causal inference, and modeling — and the judgment to turn it into decisions. As our scope expands, there's room to grow into broader <strong>Market Insights</strong> work supporting senior leadership across our 15+ markets.</p>
<h2>What You'll Do</h2>
<ul>
<li><strong>Own price and discount experiments end to end</strong> — frame the hypothesis, design the test, size it, launch it through our always-on testing program, and deliver the readout.</li>
<li><strong>Model how customers respond to price and promotions</strong> — price elasticity, geo-segmented pricing, discount and promo effects, and ML-assisted discoun