Content Writer

**About Feather Friendly®** Since 2006, Feather Friendly® Technologies Inc. has been the trusted choice for preventing bird collisions on commercial and residential buildings, with over 18 million square feet of product installed worldwide! Our markers effectively make the glass visible to birds and prevent deadly collisions without compromising a building’s aesthetics or views. We are tested and approved by Dr. Daniel Klem Jr., the American Bird Conservancy, FLAP Canada, and more. Feather Friendly Bird Deterrent Technology Inc. offers a simple solution that makes a significant difference in bird conservation. **Position Summary** This role is ideal for someone who enjoys transforming complex information into compelling, accessible communications. The successful candidate will oversee company messaging across multiple platforms, be a part of a collaborative marketing team, and work closely with the Marketing & Design Lead and President. More than a traditional marketing role, this position requires someone who is equally comfortable developing strategic communication plans, writing executive presentations, managing public relations initiatives, coordinating multidisciplinary projects, and ensuring every piece of content reflects the quality and credibility of our organization. **Position Responsibilities** **Content Research & Industry Monitoring** * Regularly research and monitor news, articles, scientific studies, and developments related to bird conservation, bird-window collisions, migration, wildlife protection, and environmental sustainability. * Monitor relevant conservation organizations, industry publications, scientific journals, universities, and reputable news sources. * Identify relevant news, trends, research findings, and stories that could be shared through Feather Friendly’s social media channels. * Proactively suggest content ideas based on current industry developments, seasonal topics, and audience interests. * Research competitors, industry developments, and relevant market trends. * Verify facts, statistics, scientific claims, and sources before using them in company communications. * Maintain a collection of relevant articles, research, quotes, and content ideas for future use. **Content Creation & Copywriting** * Research, write, edit, and proofread content for the company’s marketing and communication channels. * Develop engaging and informative content for Instagram, Facebook, LinkedIn, and other relevant platforms. * Write captions, headlines, hooks, calls to action (CTAs), and copy for social media graphics, carousels, and videos. * Develop educational content that explains bird-window collisions, bird conservation, and solutions for protecting birds. * Create product-focused content that communicates product features, benefits, applications, and value to different audiences. * Write blog articles, educational resources, and LinkedIn newsletters. * Develop customer stories, installation stories, project highl