Marketplace Product Line Manager (f/m/d)

*York (UK), Mainz (DE), or Lyon (FR)* Edmund Optics® is a leading manufacturer and supplier of optics, imaging, and photonics technology. Edmund Optics` state-of-the-art manufacturing capabilities combined with its global distribution network has earned it the position as being one of the largest supplier of off-the-shelf optical components and a trusted partner when it comes to customized solutions. Supporting numerous markets around the globe, including advanced diagnostics, semiconductor & electronics, machine vision, automation, and R&D; Edmund Optics products are used in a variety of applications ranging from DNA sequencing to retinal eye scanning to high-speed factory automation. Edmund Optics Europe, a US owned-group consisting of Edmund Optics subsidiaries in Germany, UK, Netherlands and France, is responsible for sales, marketing, distribution, engineering and application support for a wide product range throughout Europe, the Middle East and Africa. Europe is one of the main growth markets for Edmund Optics globally, leading to a rapidly expanding and developing local team. To accelerate our success and growth within the European Market, Edmund Optics is looking for a **Marketplace Product Line Manager (f/m/d)** -------------------------------------------- Marketplace Product Line Managers (PLM) are the visionaries within their specific standard product categories and are responsible for turning ideas into exciting new products. By developing and executing a product strategy that is aligned with corporate goals and market demands, Marketplace Product Line Managers ensure the profitable growth of our standard product business. Responsibilities include market research, competitive analysis, and customer feedback analysis in support of the strategic and tactical management of specific product lines and categories, including identifying and developing innovative and exciting new products, relationships, and market strategies; executing an end-of-life strategy for underperforming products; and working with stakeholders to determine the needs and future of the market. A Marketplace PLM will work closely with other functional areas including sales, marketing, supply chain, and design engineering to develop business cases for new product initiatives. Some travel is required. ### **Essential Functions:** * Define and communicate the product strategy and plan for their specific product areas * Develop business cases, business plans, and product roadmaps for those product areas, including forecasts, global competitive landscape, and target customers, applications, and markets * Use data-driven insights to make informed decisions regarding product positioning and differentiation * Develop pricing strategies that support corporate goals and market expectations * Define marketing strategies across different channels, geographies, and customer segments * Promote the products internally and externally by regularly hosting trainings on