Freelance Social Media & Marketing Coordinator

**Freelance Social Media & Marketing Coordinator** **Kids Collab Play Café | Edmonton, Alberta** **Position:** Independent Contractor / Freelance **Location:** 3723 8 Avenue SW, Edmonton, AB **Work Arrangement:** Local, with regular on-site presence required — NOT a remote or virtual position. **You must be located in Edmonton, AB!** **Schedule:** Flexible, including occasional evenings and weekends **Compensation:** Monthly retainer based on experience and agreed deliverables **Contract:** Initial 3-month engagement, with potential for renewal **About Kids Collab** Kids Collab Play Café is a locally owned indoor play café in Southwest Edmonton, creating a space where kids can play, parents can relax, and families can connect. As we prepare to open our doors, we're looking for a **creative, enthusiastic, and results-driven Social Media & Marketing Coordinator** to help build our brand, grow our audience, and turn online engagement into real visits and bookings. **We're not just looking for someone who posts content. We want someone who brings fresh ideas, understands trends, and knows how to make a local business stand out!** **What You'll Be Doing** Working closely with the **Business Owners and Operations & Community Coordinator**, you'll help plan, create, and execute marketing initiatives that support our business goals. **Social Media & Content Creation** * Manage and grow our presence on Facebook, Instagram, and TikTok. * Develop monthly content calendars and engaging campaigns. * Create graphics, captions, Reels, Stories, and short-form videos. * Regularly visit Kids Collab to capture original photos, videos, customer experiences, café offerings, events, and behind-the-scenes content. * Attend selected activities, promotions, and special events to capture content as needed. * Schedule posts and maintain a consistent brand voice. * Monitor engagement and coordinate customer inquiries with our operations team. **Marketing & Promotions** * Promote play sessions, café offerings, birthday parties, memberships, and special events. * Develop creative campaigns, giveaways, and seasonal promotions. * Support paid social media advertising and local digital marketing initiatives. * Collaborate with the Operations & Community Coordinator on promoting daycare visits, group bookings, events, and community partnerships. * Identify opportunities to work with local creators, influencers, and family-focused businesses. **Planning & Performance** * Work with the owners to align marketing activities with business priorities and budgets. * Coordinate campaigns and content requirements with the operations team. * Track engagement, audience growth, inquiries, and campaign performance. * Provide a simple monthly performance report with recommendations. Expected Monthly Deliverables * 8–12 social media posts * 4–6 Reels or short-form videos * 12–20 Stories * Minimum 2 on-site content creation sessions per month, with additional visits as