Description du poste
Tasks Develop and drive the global Marketing Communications strategy and annual plan for the Paper & Board business, aligned with business priorities, objectives and budget. Translate global business priorities into impactful marketing campaigns and coordinate their execution across regions and countries worldwide. Lead and manage the full campaign lifecycle, including planning, content development, execution, performance measurement and continuous improvement. Define and implement product communication strategies in close collaboration with product and portfolio management teams. Ensure consistent global positioning, messaging and application of Omya's brand, corporate identity and marketing governance standards. Coordinate and support international events, trade shows, webinars and customer engagement initiatives to strengthen Omya's market presence. Monitor campaign performance, lead generation and marketing ROI, deriving actionable insights and recommendations for future activities. Collaborate with regional, country and sales teams, as well as external agencies and partners, to deliver high-quality marketing communications initiatives globally. Requirements University degree in Marketing, Communications, Business Administration or a related field; alternatively, a degree in a technical or scientific discipline ( , Chemical Engineering, Materials Science, Chemistry, Paper Technology or similar) combined with commercial or marketing experience. Minimum 4 years of experience in Marketing Communications, preferably within an international B2B environment. Proven experience in planning, executing and measuring integrated marketing campaigns across digital and traditional channels. Strong understanding of B2B marketing and content development. Commercial mindset with the ability to translate business priorities into effective communication strategies and measurable results. Experience working with CRM and marketing automation tools, ideally Salesforce. Excellent proj