Marketing Manager

Looking for Candidates who can work in these areas ( Thrissur and Palakkad ) for S-VYASA Deemed-to-be University - TVM Key Responsibilities  Strategic Planning: Develop comprehensive marketing strategies for university programs, workshops, and courses to meet enrollment goals.  Campaign Management: Design, implement, and oversee integrated campaigns (digital, print, social media, events).  Digital & Content Strategy: Manage the university’s online presence, including website content, SEO/SEM, and social media advertising.  Market Research: Analyze trends, competitor activities, and prospective student behaviors to refine recruitment strategies.  Brand Stewardship: Ensure consistent messaging across all platforms to enhance the university’s public image.  Collaboration: Coordinate with admissions, alumni relations, and external agencies to enhance branding and recruitment efforts. Required Skills and Qualifications  Education: Bachelor’s degree in Marketing (Field Marketing) , Communications, Business Administration, or a related field.  Experience: 5+ years in marketing, with previous experience in higher education / college strongly preferred.  Communication: Excellent written and verbal communication skills for creating promotional materials and content.  Project Management: Proven ability to manage multiple projects, budgets, and deadlines simultaneously.  Leadership: Experience leading teams and collaborating across departments. Common Performance Indicators (KPIs)  Lead generation and conversion rates.  Enrollment numbers and applicant quality.  Social media engagement and website traffic.  Brand awareness and perception metrics Show more Show less