Digital Marketing Manager

Company: DigitalVia Technologies Pvt. Ltd. Location: Indore, Madhya Pradesh Experience: 3–5 Years Employment Type: Full-Time Work Mode: Work From Office (WFO) Salary: ₹2.5–4 LPA (Negotiable based on experience and skills) Joining: Immediate Joiner Preferred Email-hrd@digitalvia.in About DigitalVia Technologies DigitalVia Technologies Pvt. Ltd. is a results-driven digital marketing company providing 360° digital marketing, branding, lead generation, website development, SEO, PPC, and performance marketing solutions. We help businesses grow their online presence, generate quality leads, and achieve measurable business results. Job Summary We are looking for an experienced and result-oriented Digital Marketing Manager to lead our digital marketing team, manage multiple client accounts, develop marketing strategies, execute campaigns, and ensure measurable business growth. The ideal candidate should have strong expertise in SEO, Google Ads, Meta Ads, social media marketing, analytics, team management, and client communication. Key Responsibilities1. Digital Marketing Strategy Develop and implement 360° digital marketing strategies. Plan marketing campaigns according to client objectives and budgets. Identify opportunities for brand awareness, lead generation, and conversions. Prepare monthly, quarterly, and yearly marketing plans. 2. Performance Marketing & Paid Ads Plan, execute, and optimize Google Ads campaigns. Manage Meta Ads (Facebook & Instagram). Handle YouTube Ads and other paid advertising platforms. Monitor CPC, CPL, CPA, ROAS, CTR, and conversion rates. Optimize campaigns to improve ROI and reduce acquisition costs. 3. SEO & Website Marketing Manage on-page, off-page, and technical SEO activities. Conduct keyword research and competitor analysis. Improve website rankings, organic traffic, and conversions. Monitor Google Search Console, Google Analytics 4, and website performance. 4. Social Media & Content Marketing Develop social media marketing strategies. Manage Facebook, Instagram, LinkedIn, and YouTube. Plan content calendars, creatives, reels, and campaign communication. Monitor engagement, reach, followers, and lead generation. 5. Team Management Lead and manage SEO, social media, PPC, content, and creative teams. Allocate tasks and monitor daily team performance. Conduct regular team meetings and performance reviews. Ensure timely project delivery and quality standards. Train and mentor team members. 6. Client & Project Management Understand client requirements and business objectives. Coordinate with clients and provide regular campaign updates. Conduct client meetings and performance presentations. Maintain client satisfaction, retention, and account growth. Identify opportunities for upselling and cross-selling. 7. Reporting & Performance Analysis Prepare monthly performance reports. Track campaign KPIs, budgets, and results. Analyze campaign performance and implement improvements. Maintain accountability for team targets and client deliverables. Required Skills & Qualifications Bachelor's degree in Marketing, Business Administration, or a related field. 3–5 years of experience in digital marketing. Strong knowledge of Google Ads and Meta Ads. Expertise in SEO, SEM, PPC, and social media marketing. Experience with GA4, Google Tag Manager, Search Console, and Looker Studio. Strong analytical and strategic thinking. Excellent communication and presentation skills. Team leadership and project management capabilities. Experience handling multiple client accounts. Key Performance Indicators (KPIs) Client campaign performance and ROI. Lead generation and conversion growth. Client satisfaction and retention. On-time project delivery. Team productivity and performance. Campaign budget utilization and optimization. SEO ranking and organic traffic growth. Upselling and revenue growth from existing clients. Why Join DigitalVia? Opportunity to lead a growing digital marketing team. Work with multiple industries and business brands. Exposure to advanced performance marketing strategies. Professional growth and leadership opportunities. Performance-based incentives and career advancement. How to Apply? Interested candidates can share their updated resumes at: Email: hrd@digitalvia.in Website: www.digitalvia.in Company: DigitalVia Technologies Pvt. Ltd. Location: Indore, Madhya Pradesh Subject: Application for Digital Marketing Manager – Indore Show more Show less