Marketing Manager - Luxury industry

Proud of the brand itself Strong brand awareness with great heritage About Our Client Our client is one of the world's most prestigious luxury brands, recognized for its timeless elegance, exceptional craftsmanship, and enduring influence on global luxury culture. They are now looking for a Marketing Manager to shape their marketing strategy in Taiwan. Job Description Develop and execute annual marketing plans aligned with business objectives and brand priorities. Translate global marketing strategies into locally relevant initiatives while maintaining brand consistency and exclusivity. Drive brand awareness, customer acquisition, engagement, and loyalty through integrated marketing programs. Develop and implement client engagement strategies designed to strengthen customer loyalty and lifetime value. Partner closely with retail leadership and frontline teams to identify, cultivate, and retain high-value clients. Leverage CRM insights and customer analytics to optimize recruitment, retention, and reactivation initiatives. Lead the development and execution of tailored relationship marketing strategies for top-tier and VVIP clients. Create highly personalized customer journeys, including exclusive access programs, private appointments, curated experiences, and customized communications. Plan and execute invitation-only events, private previews, intimate client dinners, and bespoke experiences designed to strengthen relationships with the brand's most valuable clients. Partner closely with retail teams and senior management to identify opportunities for VVIP cultivation and engagement. Manage marketing budgets and ensure effective allocation of resources. Monitor campaign performance and deliver regular reporting and business reviews. The Successful Applicant 12+ years solid marketing experience in luxury, watch & jewellery, beauty or premium related industries Strategic and visionary team leader with strong influencing as well as stakeholder's management Sophisticated with strong sense of quality lifestyle like Art & Culture, fine dining restaurants, etc Strong communication and interpersonal skills in both English and Mandarin Proven experience managing High-Net-Worth (HNW) client engagement programs High learning agility and flexibility to embrace new changes Well-rounded personality to collaborate with different stakeholders internally and externally What's On Offer Competitive salary package and benefits High exposure and involve high level decision making Promising career development within the organisation Strong business momentum with opportunity to grow Quote job ref: JN-112026-7138611 Show more Show less